Following 25 years devising and implementing successful sales and marketing strategies across a broad portfolio of brands and products as diverse as Versace, Estee Lauder, Dolce & Gabbana, Agent Provocateur, Russell and Spalding across Europe, Wilma McDaniel created RISE, a consultancy dedicated to supporting organisations to grow their sales, profitability and market share.
“I am passionate about growing brands and have decades of successful experience in the beauty, fashion & technology spaces. Vital to this long term success has been my exceptional global network bringing together the people and skills required for commercial success.
“I am passionate about growing brands and have decades of successful experience in the beauty, fashion & technology spaces. Vital to this long term success has been my exceptional global network bringing together the people and skills required for commercial success.
WILMA McDANIEL. Founder & Director
Working with clients, I bring this experience and network to deliver successful results in weeks and months that might otherwise have taken years in a culture where every member of the team is supported to thrive and contribute towards a common goal.
Since the birth of RISE BUSINESS GROWTH in 2014, the opportunities to put all of our experience and skills into working with businesses as diverse as SME’s and publicly quoted corporations, innovative new starts to disruptive technologies, has been immense and extremely satisfying.
Our underlying philosophy remains to provide only the strategic support in whatever form is identified to achieve growth ambitions and add value to the business whether that be our insight into particular sectors; linking up people or brands; using a formula that had been proven and served ourselves, and the brands, strategically across that time.
measuring our success by the value we deliver – 360
Working with clients, I bring this experience and network to deliver successful results in weeks and months that might otherwise have taken years in a culture where every member of the team is supported to thrive and contribute towards a common goal.
Since the birth of RISE BUSINESS GROWTH in 2014, the opportunities to put all of our experience and skills into working with businesses as diverse as SME’s and publicly quoted corporations, innovative new starts to disruptive technologies, has been immense and extremely satisfying.
Our underlying philosophy remains to provide only the strategic support in whatever form is identified to achieve growth ambitions and add value to the business whether that be our insight into particular sectors; linking up people or brands; using a formula that had been proven and served ourselves, and the brands, strategically across that time.
measuring our success by the value we deliver – 360
“Working in technology for over 30 years has allowed me to witness businesses change to adapt going forward.
Digital technology has transformed the game. You either buy in or lose out.
The companies that invest in seeking expertise such as we provide at RISE will see the bigger picture enabling them to make the best choices for their next stage of business growth.
It’s a great journey- so come on board.
“Working in technology for over 30 years has allowed me to witness businesses change to adapt going forward.
Digital technology has transformed the game. You either buy in or lose out.
The companies that invest in seeking expertise such as we provide at RISE will see the bigger picture enabling them to make the best choices for their next stage of business growth.
It’s a great journey- so come on board.
FRANK McDANIEL. Director
forensic assessment of your people, technology and process
RISE believe in bypassing the systematic and slow-moving approach of large consultancy firms. We’ll take you out of your comfort zone on an accelerated transformation journey with agile and fast-moving consulting, offering a holistic and human-centric view of your opportunities for innovation and barriers to change. Allowing you to unleash your best.
forensic assessment of your people, technology and process
RISE believe in bypassing the systematic and slow-moving approach of large consultancy firms. We’ll take you out of your comfort zone on an accelerated transformation journey with agile and fast-moving consulting, offering a holistic and human-centric view of your opportunities for innovation and barriers to change. Allowing you to unleash your best.
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"Wilma’s natural warmth and emotional intelligence along with her business skills, particularly in marketing and managing teams are key to her success and make her a pleasure to work with. Although highly successful in her own right Wilma never misses an opportunity to support others. She is especially skilled in understanding people; using this skill in her passion and ability to support and coach their development to become successful in their own right. I never leave a meeting with Wilma without have received more than I give."
CEO AT INSPIRENT
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"I have known Wilma for over 8 years now, ever since we first met during the rebrand process from Arran Aromatics to Arran Sense of Scotland. During this time, we had some great working sessions together, focusing on brand development, pricing strategies, and overall strategy. Working with her back then was an absolute joy. Since then, we have collaborated on various projects, and I consider her one of my inner circle whom I seek advice and support from across many different areas. Her enthusiasm and energy are great to feed from, and I cannot recommend working with Wilma highly enough!"
SALES DIRECTOR AT ARRAN SENSE OF SCOTLAND
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"Wilma’s natural warmth and emotional intelligence along with her business skills, particularly in marketing and managing teams are key to her success and make her a pleasure to work with. Although highly successful in her own right Wilma never misses an opportunity to support others. She is especially skilled in understanding people; using this skill in her passion and ability to support and coach their development to become successful in their own right. I never leave a meeting with Wilma without have received more than I give."
CEO AT INSPIRENT
-
"I have known Wilma for over 8 years now, ever since we first met during the rebrand process from Arran Aromatics to Arran Sense of Scotland. During this time, we had some great working sessions together, focusing on brand development, pricing strategies, and overall strategy. Working with her back then was an absolute joy. Since then, we have collaborated on various projects, and I consider her one of my inner circle whom I seek advice and support from across many different areas. Her enthusiasm and energy are great to feed from, and I cannot recommend working with Wilma highly enough!"
SALES DIRECTOR AT ARRAN SENSE OF SCOTLAND
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